{"id":50,"date":"2015-10-16T22:26:58","date_gmt":"2015-10-16T22:26:58","guid":{"rendered":"http:\/\/www.digitaldatatactics.com\/?p=50"},"modified":"2018-02-15T15:02:07","modified_gmt":"2018-02-15T15:02:07","slug":"dtmproducts","status":"publish","type":"post","link":"https:\/\/www.digitaldatatactics.com\/index.php\/2015\/10\/16\/dtmproducts\/","title":{"rendered":"Setting the Products String in DTM"},"content":{"rendered":"<p>Enough people have asked for an example of a products string that I decided to post <a href=\"http:\/\/www.digitaldatatactics.com\/examples\/products.html\">my example page<\/a> on my server.<\/p>\n<p>On <a href=\"http:\/\/www.digitaldatatactics.com\/examples\/products.html\">the example page<\/a>, you can see:<\/p>\n<ul>\n<li>How to build a W3C-standard data layer object for a cart with multiple items<\/li>\n<li>How to create a simple s.products string<\/li>\n<li>How to create more elaborate s.products strings, including merchandising eVars.<\/li>\n<li>What the final beacon looks like.<\/li>\n<\/ul>\n<p>I hope someone out there finds it helpful!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Enough people have asked for an example of a products string that I decided to post my example page on my server. On the example page, you can see: How to build a W3C-standard data layer object for a cart with multiple items How to create a simple s.products string How to create more elaborate &#8230; <a title=\"Setting the Products String in DTM\" class=\"read-more\" href=\"https:\/\/www.digitaldatatactics.com\/index.php\/2015\/10\/16\/dtmproducts\/\" aria-label=\"Read more about Setting the Products String in DTM\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,23],"tags":[],"_links":{"self":[{"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/posts\/50"}],"collection":[{"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/comments?post=50"}],"version-history":[{"count":3,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/posts\/50\/revisions"}],"predecessor-version":[{"id":455,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/posts\/50\/revisions\/455"}],"wp:attachment":[{"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/media?parent=50"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/categories?post=50"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitaldatatactics.com\/index.php\/wp-json\/wp\/v2\/tags?post=50"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}